Integration of Code and Content in Today's Dynamic Web Environment

Abstract
Most organizations recognize that their Web initiatives serve as a
principal interface for delivering key information. But the Web is also
becoming an integral part of other business processes, with companies
moving back and front office applications online. This shift is driving
the evolution of Web sites from “brochure-ware” to dynamic,
application-centric environments, making it difficult to separate Web
content from what is traditionally classified as software development.
This presentation will (1) explore these changing market conditions, 2)
highlight the importance of an integrated approach to managing Web site
code and content, and (3) discuss best-practices for implementing a Web
content management solution that ensures technical quality and control
while preserving creative freedom.

Brian Carroll
Senior Director of Architecture
Merant
As Senior Director of Architecture at Merant, Brian Carroll oversees the
company's technology directions and product architecture. In almost 20
years with Merant, Brian has designed and implemented the application
generation and modeling tools as well as tools to expose mainframe
applications to the web. His current responsibilities include overseeing
the development of APIs for integrating with test and other development
tools.  Prior to joining Merant he held a variety of software development
and management positions in scientific, government, military and
commercial areas of data processing. As a faculty member at the Johns
Hopkins, Brian has taught graduate courses in web development and XML
technology and applications.  He holds a MS in Applied Mathematics from
Georgetown and a B. A. in Mathematics from the University of Virginia.